H&M SUMMER: Wonders of nature
The luxurious H&M SUMMER collection has been designed in this very spirit and, in addition to sustainable materials, it presents a new technique of dying a selection of tops by the means of natural colors extracted from plants - pomegranate, turmeric or madder plant. In the stylish SUMMER collection you will find relaxed riviera-inspired pieces, including dresses and tops with neck-ties, tunics, sarongs or swimsuits.
MINI ME: Match with your child
Do you have a little diva at home? Then the MINI ME collection is just the thing for you. It features matching collections of women's and children's fashion with exotic palm prints and stripes in two colors, all wrapped into a functional modern style.
What does the head of design, Maria Östblom, think of this unique idea for a women’s collection?
"You can dress up in identical white dresses or in various matching clothing items, which is fun for everyone."
For men: Casual elegance combined with palm trees
H&M has also prepared something for men: elegant and casual pieces, made mostly of comfortable and airy linen. The summer collection of shirts, shorts, T-shirts and suits is dominated by fresh and energetic colors such as white, navy blue, beige or brick red. And what kind of summer exoticism would it be, if palm trees, sandals or straw hats were missing in the men's wardrobe? Naturally, you’ll be able to find all these items in the H&M collection!
You don’t have them yet?!
Even the luxurious Dior chose to incorporate exotic prints into its latest Cruise 2020 collection, therefore we have no doubt that they are a must have a piece of the summer season. That can only mean one thing: shopping spree! Summer is already knocking at the door.